Senior Spotlight: Jenna

This week we are excited to announce that our Senior Spotlight is Jenna from Eustis High School. This awesome senior is at the top 10% of her class and will be graduating with honors. Jenna is on the soccer team, the golf team, part of JROTC, and a member of the Key Club and the National Honor Society. She also spends much of her time volunteering at her local homeless shelters, various veterans’ events, and numerous Key Club projects. Upon graduating from high school, Jenna hopes to attend the Naval Academy. “I plan to study aerospace engineering,” Jenna said. When asked if a photo is truly worth a thousand words, Jenna said, “Yes! Pictures allow people to have many different interpretations of the same thing!” Way to go, Jenna! Keep up the great work!

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History Lesson: The Eighties and the Big Move!

The 1980s was a decade of great social, economical, and technological advancement. It was during this decade that Leonard’s Photography made the “Big Move” from our humble St. George Street location to our present location on San Marco! For a short time Leonard’s continued to utilize the St. George location for film processing until it was eventually moved over permanently in 1983.

 

At this point, we were still bagging all of our photos by hand. It was an extremely tedious process that required the use of many employees. Leonard’s was operating almost twenty-four hours a day with second and third shifts. A few of our wonderful team members up in the lab began working for Leonard’s during this time. Susan Winman, the Photographic Lab Supervisor, joined the team during the Big Move. She was brought on to help Linda with film processing at the St. George location!

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Love it or Leave it: Sneaker Boots!

This week’s ‘Love it or Leave it’ is a new trend we have been dying to blog about! Sneaker Boots! Nike has teamed up with Liberty London to launch a new line of stylish sneaker boots. These statement shoes feature trendy patterns and prints! What do you guys think? Are you going to rock these bad boys this season? Or are you kickin’ it to the curb? I think we will pass on this trend!

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Questions? Comments? Feel free to contact us at socialmedia@leonards.com

Senior Spotlight: Ashley

This week we are excited to announce that our Senior Spotlight is Ashley from Harrison School for the Arts. This incredible senior will be graduating with high honors this spring. She is the Thespian President, the FCA President, and a member of the National Honor Society. Ashley is also very active in her community. She volunteers with Operation SRU assisting with neighborhood outreach and childcare. Upon graduating from high school, Ashley plans to attend the University of Central Florida where she will study nursing. When asked if a photo is truly worth a thousand words, Ashley said, “Yes!” Way to go, Ashley!

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History Lesson: The Seventies!

During this decade Leonard’s was still located on St. George Street in downtown Saint Augustine. We had just begun processing our own color prints which were being offered to our growing number of schools throughout the state. It was also during this time that we purchased off-set printing presses that allowed us to print all of our paperwork internally (flyers, order forms, etc.). However, one of the most important advancements we made during the seventies was the creation of our Yearbook division. In 1977, we produced our first school yearbook!!

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Senior Spotlight: Michaela

This we are very pleased to announce that our Senior Spotlight is Michaela from Lake Howell High School. This awesome senior will be graduating with honors in the spring. She is on the varsity soccer team and participates in track. Michaela is also a member of the National Honor Society, Varsity Club, and the Fellowship of Christian Athletes. Upon graduating from high school, Michaela plans to attend the University of Florida where she will study medicine. Her most challenging undertaking thus far has been juggling soccer, school, clubs, and a job. “This taught me to set priorities and keep organized,” Michaela said. Keep up the great work Michaela! We wish you the best this year!!

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Senior Spotlight: Suman

This week we are proud to announce that our Senior Spotlight is Suman from Winter Springs High School! This awesome senior is involved in many extracurricular activities and will be graduating with honors in the spring. She also spends time volunteering at hospitals and her mosque. Upon graduating from high school, Suman plans to attend UCF where she will major in Health Sciences. Ultimately, she would like to go onto Medical School to pursue a career as an Oncologist. When asked if a photo is truly worth a thousand words, Suman says, “Yes! I believe to everyone a picture can tell a different story and take you back to a particular memory.” Way to go, Suman! We know you will go very far!

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History Lesson: The Eighties and the Big Move!

The 1980s was a decade of great social, economical, and technological advancement. It was during this decade that Leonard’s Photography made the “Big Move” from our humble St. George Street location to our present location on San Marco! For a short time Leonard’s continued to utilize the St. George location for film processing until it was eventually moved over permanently in 1983.

 

At this point, we were still bagging all of our photos by hand. It was an extremely tedious process that required the use of many employees. Leonard’s was operating almost twenty-four hours a day with second and third shifts. A few of our wonderful team members up in the lab began working for Leonard’s during this time. Susan Winman, the Photographic Lab Supervisor, joined the team during the Big Move. She was brought on to help Linda with film processing at the St. George location!

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Claudia Dencer- Leonard’s Photography: Embracing Creativity

Upon graduating from the University of Florida, Claudia Dencer, the Director of School Relations and Marketing, was busy exploring her options for the future. Her father, Leonard R. Tucker Jr., President of Leonard’s Photography, suggested looking into one of the open photographer positions with the family business. “I quickly realized that I really liked the photography business on a full time basis, especially doing senior portraits and the creative aspect of it. It sort of took off from there,” Claudia says.

 

Eventually, Claudia transitioned from being a photographer to a major role in the main office of the company, moving up the ladder to become the Director of School Relations and Marketing. Fourteen years later she has never looked back. She is heavily involved in the company’s leadership as well as the follow through of the Customer Service Department.

 

“I have always enjoyed the creative side of just about everything we do at Leonard’s,” Claudia says. Claudia also leads the Visual and Creative Marketing Department. “You have to strike a balance between the old and the new. We like to maintain our traditional core values of handling service on a personal basis, but you also have to communicate in a modernistic way. We have to make sure our brand meets the needs of our young audience.”

                                                

Claudia emphasizes the importance of creativity, especially when meeting a young person’s needs as well as their parents. “For example, we offer an artistic piece for the senior’s best poses and that always goes over really well, and it is fun to create,” she says. “But more importantly, we are creating an experience. Our goal will always be to make that experience an extremely positive one.”

 

Working for the three-generation family run business naturally carries both pride and responsibility, which Claudia embraces. “We pride ourselves on being a company that has done everything in-house,” she says. “It has given us so much flexibility. You can change things on the fly and not worry about having to go to someone else outside to create a product or piece of equipment. We pretty much handle all of that on our own, and I think that is our biggest strength as a company.”

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